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How conferences help grow your business
There’s one thing I look forward to more than anything. It’s something to which I can attribute almost every awesome thing that’s happened in our business. Just getting out there and meeting people at conferences When we were building websites, most conferences hit ROI within a few weeks. So the ticket price, accommodation AND flights
Buying happiness
You’ll always hear me banging on about spending money to get back time. When you see catch up with friends and ask how they have been, it’s almost a default response to say “Oh mate… SO bloody busy” Then sometimes we say back “oh that’s good!” Bullshit. Being run off your feet sucks. A couple
Processing webhooks with Zapier
This is a follow on from a previous post What are Webhooks. If you don’t know what webhooks are, take a look at that post first them jump back here. In that post, we covered why you would want to process webhooks with Zapier. It’s because in practice, it’s very unlikely that the app that
What are webhooks (for non-techies)
Webhooks can be pretty intimidating at first. But we can break it down into easier terms – but there will still be some technical parts that I’ll explain. Please promise me you’ll push through and not just give up as soon as anything technical is mentioned. A friend of mine likes to throw her hands
Zapier vs IFTTT
If you’re unsure how Zapier compares with IFTTT, this post is for you. We’ll dig into Zapier vs IFTTT and when you should use each platform. This question comes up a lot. If you’re more of a video learner, this post has a video version which you can watch below. In the simplest of terms…
Attracting crappy clients
Last week there was a thread in a Facebook group about automation. People were discussing which tools they use and why. One comment stuck out like a sore thumb. It was a guy I respect. He helps a lot of people and is becoming pretty well known. He seems to be pretty successful and switched
Entrepreneurial guilt
One random Thursday I was sitting in my home office doing some work… pretty standard stuff. I got a call from one of my best mates that he was taking the day off, picking up another friend from the airport, calling a 3rd friend in to play board games and drink beers all day. My
Creating time leverage (aka doing less work)
What do you do each week that results in less workload every week from now? In other words, are you doing stuff that gives you time leverage? Stuff that will continue to pay back your time into the future, like an investment. To me, this kind of mindset is the only way you can escape
Becoming a digital minimalist
A couple of weeks ago, I listened to a Tropical MBA podcast episode where Dan Andrews interviewed Cal Newport about “Digital Minimalism.” This is the topic of his new book, which I haven’t yet read, but the discussion hit home. They talk about being constantly “connected” is bad for us. If you’re like me, you’ve
Nurturing leads with a weekly curated newsletter
You’ve probably heard about “lead nurturing”. It means a couple of things. Sometimes it’s guiding your prospects towards a sale. To me, it’s a way of staying “top of mind” with both prospects and clients. Being top of mind helps with loads of important parts of your business – referrals, sales and marketing. Having an